India's Regional Riches & Rituals + NYC's Transformative Technology = Potent potions
Love, Indus is an opulent skincare and wellness brand driven by confluence and contrast - that of India and New York, tradition and modernity, and incredible botanicals and lab-designed, clean ingredients.
Love, Indus celebrates Surbhee's (the founder’s) two homes – India and New York. It is a love letter from India, one that brings together the heritage and rituals of the land and reimagines them for western consumers seeking an opulent experience and high-performing skincare.
We combine rare minerals and botanicals from the Indian subcontinent with the precision of New York's technology to create our potent potions. Conscious beauty enthusiasts can enjoy an immersive skincare experience while benefiting from ancient, powerful botanicals & minerals - some lost, some forgotten, and some that are yet to be discovered and harnessed outside their regional bastions.
Founded in Jan 2021, Love, Indus has enjoyed a strong debut with press hits in Vogue, Refinery29 (Most wanted), Forbes (Beauty pick), InStyle, Byrdie, Women's Health among others. The brand is currently retailing at Neiman Marcus, Verishop, Showfields among others•